Wednesday, September 8, 2010

This Is Not Your Father's Drop-Ship

You may be more familiar with drop-ship suppliers, since they have been around longer and represent a more traditional business model. Here's an example: Legends Concert Posters.  You sign up to become an affiliate of Legends, grab their banners to post on your own site, and if your customer clicks through to purchase a poster, you get 15% of the sale.  Pretty good, but nothing's ever that easy. Since anyone with a web site can become an affiliate, you'll be competing with thousands of other retailers trying to earn the same piece of the pie.

How do the MOD suppliers differ from the drop-ship companies? Can you make more money with a MOD (merchandise-on-demand supplier)?  You can if you have something unique, and that something is your art or your phrases.  Or better yet, both.

If you've created an image, a design, or a cartoon, or if you've come up with a saying or phrase that catches on with your target market, you can create products that no one else has.  Put them on products on your own MOD shop and all the commissions go to you.

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